Why Educational Institutions Fail? or How will they succeed?

A question that haunts several people… Promoters, Managers, Principals and other stake holders. Why do Educational Institutions fail? or How will they succeed?

1. Reputation or brand of a school/college can either give a new school/college boost or simply kill its reputation further.

Today, franchising has almost swallowed the entire world market and even educational institutions have fallen prey to the custom. It usually helps a new promoter or entrepreneur to establish a business faster but on the contrary it gives them little time to settle themselves. Unlike branded products, service cannot be replicated. The chances of two service points to be alike are sparingly meager. So one has to be ready to pay the price of higher expectations almost instantly if they fail to match up with the brand they are promoting.

2. Brand or not, service sector requires discipline, promptness in service, dedication and above all passion.

When we imagine of a good customer service experience, we imagine of places where people were surprisingly polite, organised, dedicated in what they did, had answers to all our questions and were ever ready for us as if they were expecting us.

Be it a mobile phone service provider, a sweet meat outlet, a coffee shop or a reputed Educational Institution, all have to ensure that they provide quality service with only difference that Educational Institutions have to perform a noble task and enjoy the privilege of being highly recognized and regarded in a society. Teachers, Professors and other staff have to be passionate about what they do and should adhere to the core philosophy of institutions.

3. Good Mentors are not easy to find.

Mentors who facilitate the process of teaching or lecturing should be selected and trained with utmost care. Any compromise on this can prove fatal to organisation. Its ultimately mentors who deliver promises done by an institution. The way they behave, move, their attitude towards the job, almost everything reflects on the brand the stake holders wish to create.

4. Transparency is the key

Educational institutions do not see the necessity of being transparent. Often the energy, money and time spent in trying to hide information or flaws is ridiculously higher than what is required to correct the situation. To error is human and human beings constitute all the societies, groups and  companies.

5. Sell what is there now and not what would be in future

Most Educational Institutions are in a habit  of selling things that they propose of in future. Why not just do something first and then sell it. It always pays off when people see what is being promised to them. It gives them right notion of things in place. Sometimes what you may provide them may be of high standards but it quite not may be what people wanted in the first place.

This creates dissatisfaction and a dissatisfied consumer always speaks of his dissatisfaction in public.

And the most important and vital point to remember.

6. People involved should understand the business

It takes decades to build an institution. There may be several ups and downs and there certainly would be bad phases but people involved should be ready to face them. To be true to one’s self is more important than anything. Give what you think is what you would ask for from similar organisation for yourself and nothing less.


The Divide – “Andhra Pradesh at the verge of division

Hard to believe but after all the protest, year long struggle and fight to save Andhra Pradesh from division, it has finally happened. How will the partition help our state and nation is still not clear but parties are getting ready to rule the divided state. Even after 67 years of freedom, divide and rule policy still exists in our nation. Under different pretexts the nation continues to breakdown into smaller pieces.

Father’s Gift

World is full of places you have never visited, people you have never seen, things you might not have dream of. But somehow we remain content with what we have and small things that we want. Its not a crime to not know the world but at the same time to not realize it is a matter of concern. I was exposed to this wide world I speak of by my father.DSC01329

My father served Indian Army for 28 long years without ever questioning about his existence and ever being worried about his career. Like his father, he was only concerned about what he did and what he did was never a matter of livelihood for him. It was matter of pride and honor. I have always known this but somehow I was more prone to the worlds concern about one’s existence.

I did question my existence and that changed everything for me. It created confusion and I started searching for contentment. My search landed me into a mode of retrospection and revisiting my life. Quite often people called it pessimism but I was pretty sure that answers to most questions one holds in his mind are always there in his or her past.

The only sure way to hold your memories or past is to share them with people and write them where people can find them.